2022 RockieS Winners
The complete list of winners is as follows. Order is determined by award level, classification, then category. Out of over 404 entries, and over 38 unique organizations and/or individuals, this is the industry’s best work from across the State. Congratulations, winners!
BEST OF SHOW Complete Campaigns By: Drake Cooper For: Idaho Travel Council Title: 18 Summers
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GOLD Television By: Drake Cooper For: Idaho Forest Products Title: When a Forest Works, Bond
GOLD Radio By: Mitchell+Palmer For: Tobacco Connection Title: Uncle Bob Campaign
GOLD Newspaper By: Duft Watterson For: Geisinger Orthopaedics Title: Geisinger Orthopeadics MSK
GOLD Out of Home By: Duft Watterson For: Geisinger Health System Title: Geisinger Zamboni
GOLD Magazines By: Duft Watterson For: Boise Contemporary Theater Title: Idaho Shakespeare Festival; Loading Dots
GOLD Direct Marketing By: Duft Watterson For: Boise Contemporary Theater Title: BCT 2018 Season Post Cards
GOLD Collateral Material By: AlphaGraphics For: Grand Teton Council Title: 2017 Annual Report
GOLD Collateral Material By: Mitchell+Palmer For: RIDGID Title: Orange NXT Lineup
GOLD Identity Programs By: Oliver Russell For: Our Planet Soap Company Title: Our Planet Soap
GOLD Elements of Advertising By: Duft Watterson For: Idaho Fish and Wildlife Foundation Title: IFWF Website Illustrations
GOLD Sales Promotion By: Against. For: Auya Co. Title: Auya Co. Tradeshow
GOLD Digital Advertising By: Duft Watterson For: Second Harvest Food Bank Title: SHFB Natasha's Poem
GOLD Public Relations By: DaviesMoore For: Kendall Auto Group Title: Kellen Moore Activation Campaign
GOLD Ad Industry Self Promotion By: Duft Watterson For: Duft Watterson Title: DW Santa Video
GOLD Public Service By: Idaho Lottery For: Idaho Lottery Title: Benefits — Improvements in Sync
GOLD Potpourri By: Duft Watterson For: Washington Trust Bank Title: WaTrust President Ads
GOLD Complete Campaigns By: Drake Cooper For: Idaho Travel Council Title: 18 Summers
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SILVER Television; Local, Budget $5001 to $20,000 By: CLM For: Western Idaho Fair Title: Best Dates Ever
SILVER Television; Local, Over $20,000 By: Drake Cooper For: J.A. & Kathryn Albertson Family Fndn Title: Differences
SILVER Television; Local Campaign By: Drake Cooper For: Your Health Idaho Title; Don't Get KaChing'ed, Some Plans are Better
SILVER Television; Reg/Natl Single Entry By: Mitchell+Palmer For: Idaho Lottery Title; Raffle, Better Odds/Bathroom
SILVER Television; Reg/Natl Campaign By: The Agency Creative Network For: Dairy West Title: We Are Dairy West
SILVER Television; Self-Promotion, Single Entry By: EW Scripps KIVI For: KIVI Title: Morning Trailer
SILVER Television; Self-Promotion, Campaign By: KTVB For: KTVB Title: KTVB First Alert Weather
SILVER Radio; Local Single Entry :30 By: Duft Watterson For: Washington Trust Bank Title: What's Your Awesome - Goat
SILVER Radio; Local Campaign By: CLM For: Western Idaho Fair Title: Radio
SILVER Radio; Reg/Natl Single Entry, :30 By: Mitchell+Palmer For: Idaho Lottery Title: Raffle, Mobile Helper App
SILVER Radio; Reg/Natl Campaign By: AdFire Creative For: Sweeto Burrito Title: Legendary Flavors
SILVER Radio; Self-Promotion By: Rich Broadcasting For: KID News Radio Title: 90-Year Anniversary
SILVER Newspaper; Local Fractional Page By: Advantage Advertising For: Palouse Surgeons Title: Breast Cancer Awareness
SILVER Newspaper; Local Full Page By: DaviesMoore For: Idaho Press Title: Print Ad
SILVER Newspaper; Local Campaign By: DaviesMoore For: Idaho Press Title: Idaho Press - Print Ad Campaign
SILVER Newspaper; Reg/Natl Fractional Page By: Duft Watterson For: Geisinger Health Plan Title: GHP Mine Does
SILVER Out of Home; Local Outdoor, Flat By: Clearwater Power For: Clearwater Power Title: Hydro Powers Us
SILVER Out of Home; Local Outdoor, Site Int. or Ext. By: Northwest Media For: Alpine Vision Center Title: See the Difference
SILVER Out of Home; Local Outdoor, Campaign By: Duft Watterson For: Boise Contemporary Theater Title: BCT Street Banners
SILVER Out of Home; Local Outdoor, Guerrilla/Ambient By: Two Birds For: Dawson Taylor Coffee Roasters Title: Coffee Cart
SILVER Out of Home; Reg/Natl Outdoor, Flat By: Duft Watterson For: Geisinger Orthopeadics Title: MSK Billboards
SILVER Out of Home; Reg/Natl Outdoor, Guerrilla/Ambient By: Idaho Lottery For: Idaho Lottery Title: Giant BALL
SILVER Magazine; Consumer, Fractional Page By: Carew Co. For: Southern Idaho Tourism Title: Big As Life
SILVER Magazine; Trade Publications, Campaign By: The Agency Creative Network For: KidCheck Title: Royal Treatment
SILVER Direct Marketing; Flat By: DaviesMoore For: Alzar School Title: Alzar School Direct Mail Collateral
SILVER Collateral Material; Annual Report By: Duft Watterson For: MoFi Title: MoFi Annual Report 2018
SILVER Collateral Material; Brochure By: Stoltz Marketing Group For: Unique Elevator Interiors Title: Seattle Brochure
SILVER Collateral Material; Multi-page Brochure By: I. E. Productions For: Idaho Falls Auditorium District Title: Marketing Folder
SILVER Collateral Material; Publication Design By: Scentsy Creative Team For: Scentsy Title: 2019 Agenda Book
SILVER Collateral Material; Poster, Single By: Carew Co. For: McCall CoC & Visitors Bur. Title: 2018 McCall Winter Carnival Poster
SILVER Collateral Material; Poster, Campaign By: Duft Watterson For: Powderhaus Title: Powderhaus Brewing Company Posters
SILVER Collateral Material; Special Event Material By: W Design For: Boise Phil Title: Boise Phil 18 | 19 Season Promotion
SILVER Collateral Material; Specialty Advert, Apparel By: Palmer Cash For: Natural History Museum of Utah
SILVER Collateral Mat.; Special Advert, Merch. By: Duft Watterson For: Washington Trust Bank TItle: What's Your Awesome - Swag
SILVER Identity Programs; Logo or Trademark Design By: Drake Cooper For: Idaho Forest Products Commission
SILVER Identity Programs; Letterhead, Envelope, Business Card By: DaviesMoore For: Millenkamp Cattle
SILVER Identity Programs; Packaging or Label Design By: Against. For: Killer Creamery
SILVER Identity Programs; Copywriting By: DaviesMoore For: Idaho Press
SILVER Elements of Advertising; Illustration By: Northwest Media For: Artisans at Dahmen Barn Title: Summer Concert Series
SILVER Elements of Advertising; Photography By: Idaho Studio For: Silver Spring Ranch Title: Stress Free Cattle
SILVER Elements of Advertising; Photographic Illustration By: CLM For: Intermountain Hospital Title: Photographic Illustration
SILVER Elements of Advertising; Animation or SFX By: Duft Watterson For: Second Harvest Food Bank Title: Natasha's Poem
SILVER Elements of Advertising; Cinematography By: Idaho Studio For: Silver Spring Ranch Title: Idaho Cattle
SILVER Elements of Advertising; Sound By: Dave Earnest Audio For: Curse of the Ninth (Feature) Title: Fundraising Trailer
SILVER Elements of Advertising; User Experience By: c308 Marketing For: Idaho Lottery Title: Idaho Lottery Website
SILVER Sales Promotion; Printed Sales Kit By: Idaho Lottery For: Idaho Lottery Title: Cash Getaway Retailer Brochure
SILVER Sales Promotion; Trade Show or Consumer Exhibit By: DaviesMoore For: Starr Ranch Growers
SILVER Sales Promotion; Campaign By: Fund Raisers Sports For: Fund Raisers Sports Title: 28th Annual ALSD Booth
SILVER Digital Advertising; Website B-to-B By: Drake Cooper For: Jelli
SILVER Digital Advertising; Website B-to-C By: DaviesMoore For: Alzar School
SILVER Digital Advertising; Microsites By: Stoltz Marketing Group For: Idaho Housing and Finance Association
SILVER Digital Advertising; Social Media, B-to-B or Consumer By: Stoltz Marketing Group For: Tsheets by Intuit Title: Hands
SILVER Digital Advertising; Social Media, Campaign By: CLM For: Western Idaho Fair Title: Social
SILVER Digital Advertising; Applications By: Drake Cooper For: J.A. and Kathryn Albertson Family Fndn Title: FutureHacker
SILVER Digital Advertising; Banners Rich Media or Standard By: Drake Cooper For: Funko Title: Primal Age
SILVER Digital Advertising; Games Utilities, and/or Virtual Reality By: DaviesMoore For: TitleOne Title: Fraud Racer Interactive Quiz
SILVER Digital Advertising; Webisodes By: Stoltz Marketing Group For: Idaho Housing and Finance Association
SILVER Digital Advertising; Internet Commercials By: Front Runner Films For: Corporate Spending Innovations Title: DRIVE
SILVER Digital Advertising; Branded Content By: SOVRN For: St. Luke's Health System Title: St. Luke's Bariatrics videos (series)
SILVER Public Relations; Open By: Idaho Lottery For: Idaho Lottery Title: Go for the Gold Campaign
SILVER Ad Industry Self-Promotion; Collateral By: SOVRN For: SOVRN Title: SOVRN Kombucha Xmas
SILVER Ad Industry Self-Promotion; Digital By: DaviesMoore For: DaviesMoore Title: Agency Reel
SILVER Ad Industry Self-Promotion; Website By: SOVRN For: SOVRN Title: Website
SILVER Ad Industry Self-Promotion; Non-Traditional By: Mitchell+Palmer For: Mitchell+Palmer Title: A Brave Cause
SILVER Ad Industry Self-Promotion; Campaign By: Page One Power For: Page One Power Title: PAGES SEO Magazine
SILVER Public Service; Television By: SOVRN For: Idaho Transportation Dept. Title: Work Zone Safety - Family Vacation
SILVER Public Service; Audio/Visual By: Northwest Media For: Twin County United Way Title: Live United
SILVER Public Service; Out of Home By: Rizen Creative For: Boise Airport Title: Change Collection Stations
SILVER Public Service; Collateral Material By: Drake Cooper For: Faces of Hope Title: Faces of Hope Collateral
SILVER Public Service; Campaign By: Mitchell+Palmer For: Idaho Lottery Title: Benefits TV Campaign
SILVER Potpourri; D.B. Cooper Award By: Rizen Creative For: Albertsons Companies Title: Market St Personality Quizzes
SILVER Potpourri; Open By: CLM For: D&B Supply Title: Brand Book
SILVER Complete Campaign; B-to-B Reg/Natl By: DaviesMoore For: TitleOne Title: Signature Brand
SILVER Complete Campaign; Local B-to-C By: Drake Cooper For: J.A. and Kathryn Albertson Family Fndn. Title: Buck the Quo
SILVER Complete Campaign; Reg/Natl B-to-C By: Duft Watterson For: Geisinger Orthopaedics Title: MSK Campaign
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CITATION; Sound Design Television By: Mitchell+Palmer For: Idaho Lottery Title: Cash Blast
CITATION; Video Editing Television By: HMH Agency For: Idaho Power Title: What Powers Us All
CITATION; Copywriting Out of Home By: DaviesMoore For: Idaho Press Title: Outdoor Board
CITATION; Copywriting Out of Home By: DaviesMoore For: Idaho Press Title: Outdoor Board Campaign
CITATION; Illustration Collateral Material By: Oliver Russell For: Smithsonian Title: Drink Bird Friendly
CITATION; Illustration Collateral Material By: Human+Identity For: Bar B Ranch Title: Greatest Show on Earth
CITATION; Copywriting Collateral Material By: CLM For: Western Idaho Fair Title: Character Trading Cards
CITATION; Typography Identity Programs By: Carew Co. For: Hops & Bottles Title: Hops & Bottles Brand Identity
CITATION; Copywriting & Graphic Design Identity Programs By: DaviesMoore For: Split Rail Winery Title: Bottle Packaging
CITATION; Food Photography Identity Programs By: Oliver Russell For: Jacksons Food Stores Title: Premium Chocolate Snacks
CITATION; Video Editing & Choreography Elements of Advertising By: Idaho Lottery Title: Benefits - Improvements in Sync
CITATION; Print Production Sales Promotion By: Duft Watterson For: Ball Ventures Ahlquist (BVA) Title: BVA Folder
CITATION; Illustration Digital Advertising By: Duft Watterson For: Idaho Fish and Wildlife Foundation Title: Website Redesign
CITATION; Copywriting Digital Advertising By: CLM For: Big Creek Lodge Title: Website
CITATION; Photography Digital Advertising By: Duft Watterson For: Zacca Hummus Title: Social Campaign
CITATION; Photography Digital Advertising By: Scentsy Creative Team Title: The Crystal Collection (wax fragrance collection)
CITATION; Copywriting Digital Advertising By: CLM For: Pioneer FCU Title: Extra Sauce
CITATION; Motion Graphics Digital Advertising By: SOVRN For: St. Luke's Health System Title: Virtual Care Center
CITATION; Motion Graphics Digital Advertising By: Scentsy Creative Team For: Full Cycle Fragrance - Video
CITATION; Cinematography Digital Advertising By: DaviesMoore For: Millenkamp Cattle Title: Branding Video
CITATION; Cinematography Digital Advertising By: Idaho Studio For: The Teff Company Title: Teff
CITATION; Copywriting & Typography Ad Industry Self Promotion By: Duft Watterson Title: DW Holiday Card
CITATION; Copywriting & Print Production Ad Industry Self Promotion By: DaviesMoore Title: Self Promotion Identity Program
CITATION; Illustration Ad Industry Self Promotion By: Drake Cooper Title: Values Illustrations
CITATION; Strategy in Social Media By: Joel Wayne For: JoelWayne.com Title: Find Joel A Job
CITATION; Illustration Potpourri By: DaviesMoore For: Idaho Power Title: "Empower Hour" Energy Efficiency Campaign, TV
CITATION; Copywriting Complete Campaigns By: Stoltz Marketing Group For: Primary Health
CITATION; Copywriting Complete Campaigns By: Carew Co. For: Southern Idaho Tourism Title: Authentic Idaho
CITATION; Copywriting Complete Campaigns By: Oliver Russell For: Jacksons Food Stores Title: Holiday Campaign
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Keep scrolling to watch and/or listen to the AV Winners.
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Award Letters were sent via email on March 13th, 2019. Thank you to everyone who participated, volunteered, and engaged more in their local Advertising Federations because of this competition. Special shout out to our incredible judges who flew in from Nashville, TN, Richmond, VA, and Vancouver, Canada, — respectively.
GOLD WINNERS
Gold Rockie Awards are given to the most outstanding advertisement within a Classification. Since there are only 16 Classifications —and there were close to 400 unique entires this year— this collection is the crème de la crème.
TELEVISION
Title: “When a Forest Works” and “Bond”
Client: Idaho Forest Products
Agency: Drake Cooper
Executive Creative Director: Jennie Myers
Account Director: Sara Chase
Creation Director: Steve Norell
Copy Writer: Scott Steele
Art Director: Kate Nichols Kadlec
Production: North by Northwest
Producer: Stephanie Norell
Director/DP: John Eames
Line Producer: Steve Simkins
Editor: Brad Kaup
RADIO
Title: Uncle Bob Campaign
Client: Tobacco Connection
Agency: Mitchell+Palmer
Creative Director/Copywriter: Tom Donahoe
Account Manager: Andy Petersen
PMP: Ken Erickson
Media Director: Morgan Lord
Audio Producer: Dave Earnest
DIGITAL ADVERTISING
Title: Natasha's Poem
Client: Second Harvest Food Bank
Agency: Duft Watterson
Creative Director: Ward Duft
Associate Creative Director: Tony Hart
Account Executive: Jamie Donley
Illustrator/Animator: Doug Gneiting
PUBLIC Relations
Title: Kellen Moore Activation Campaign*
Client: Kendall Auto Group
Agency: DaviesMoore
Strategy: Kallee Mendonca
Director: Kelly Knopp
Creative Direction: Mel Mansfield
Art Direction: Kelly Knopp
Art Direction: Jodi Sali
Script: Jackie Presnell
Production: Jessica Moon
Production Partner: NxNW
Photography: Jodi Sali
Production Design: Christelle Lyman
PR: Sean Winnett
Media: Julie Bixler
AD INDUSTRY SELF PROMOTION
Title: DW Santa Video
Client: Duft Watterson
Agency: Duft Watterson
Creative Director: Ward Duft
Associate Creative Director: Tony Hart
Art Director: Alex Rhodes
Copy Writer: Dan Stone
PUBLIC SERVICE
Title: Benefits — Improvements in Sync
Client: Idaho Lottery
Agency: Idaho Lottery
Copy Writer: Mitchell+Palmer
Production Studio: Saint Cloud
Art Director: Tonya Bloedel
COMPLETE CAMPAIGNS
Title: 18 Summers
Client: Idaho Travel Council
Agency: Drake Cooper
Executive Creative Director: Jennie Myers
Account Director: Josh Mercaldo
Creation Director: Dylan Amundson
Art Director: Dannielle Nicholson
Producer: Lisa Hawkes
Content Writer: Tyler Schnur
Director/DP/Editor: Ryan Cork
Media Director: Jill Smith
Ad Ops Program Manager: Elisia Schrauth
Director of Insights and Analytics: Maria Walker
Media Buyer: Dustin Fuller
Data Analyst: Ryan McEntee
SILVER WINNERS
Silver Rockie Awards are bestowed on the BEST piece of work in each individual Category. The following audio and visual spots are the sterling standard of excellence, circa 2018.
TELEVISION
TELEVISION; Local, Budget $5001 to $20,000
Title: Best Dates Ever
Client: Western Idaho Fair
Agency: CLM
TELEVISION; Local, Budget Over $20,000
Title: Differences
Client: J.A. and Kathryn Albertson Family Foundation
Agency: Drake Cooper
Executive Creative Director: Jennie Myers
Chief Strategy Officer: John Drake
Account Director: Jess Carter
Creation Director: Dylan Amundson
Story Director: Sean Young
Production: Gentleman Scholar
Executive Producer: Jo Arghiris
Director: William Campbell
Director: Will Johnson
DP: Tom Banks
Editor: Tyler Locke
TELEVISION; Local, Campaign, Budget Over $20,000
Title: “Some Plans are Better” and “Don't Get KaChing'ed”
Client: Your Health Idaho
Agency: Drake Cooper
Executive Creative Director: Jennie Myers
Account Director: Sara Chase
Copy Writer: Scott Steele
Art Director: Kate Nichols Kadlec
Production: North by Northwest
Producer: Stephanie Norell
Director: Russell Bates
DP: John Eames
Editor: John Nance
TELEVISION; Regional/National, Single Entry
Title: Raffle: Better Odds/Bathroom
Client: Idaho Lottery
Agency: Mitchell+Palmer
Creative Director/Copywriter: Joe Quatrone
Producer: Andy Petersen
Account Director: Morgan Lord
Project Manager: Jenni McConnell
Production Company: NxNW
Director: Doug Cheney
TELEVISION; Regional/National, Campaign
Title: "We Are Dairy West"
Client: Dairy West
Agency: The Agency Creative Network
Creative Director: Jane Perlaky
Director: Jeff Noble
Editor: John Nance
Producer: Julie Grant
Audio: Dave Earnest
TELEVISION; Self Promotion, Single Entry
Title: Morning Trailer
Client: KIVI
Agency: EW Scripps KIVI
Creative Director: Eric Holbrook
Producer: Lee Vander Boegh
Producer: Keely Lerdall
TELEVISION; Self Promotion, Single Entry
Title: KTVB First Alert Weather
Client: KTVB
Agency: KTVB
Producer: Adam McCoy
Concept: Adam McCoy
Concept: Melissa Stoner
RADIO
RADIO; Local, Single Entry, :30 Length
Title: What's Your Awesome — Goat
Client: Washington Trust Bank
Agency: Duft Watterson
Creative Director: Ward Duft
Account Executive: Jill Watterson
Account Executive: Jamie Donley
Associate Creative Director: Tony Hart
Copy Writer: Dan Stone
Copy Writer: Chad Norton
SFX, Editing, Mixing: Blue Bard
Voice Talent: Jeffery Holtz
Voice Talent: Connor Evans
RADIO; Local, Campaign
Title: Radio
Client: Western Idaho Fair
Agency: CLM
RADIO; Regional/National, Single Entry, :30 length
Title: Raffle: Mobile Helper App
Client: Idaho Lottery
Agency: Mitchell+Palmer
Creative Director/Copywriter: Joe Quatrone
Producer: Andy Petersen
Account Director: Morgan Lord
Project Manager: Jenni McConnell
Audio Production: KoKo
RADIO; Regional/National, Campaign
Title: Legendary Flavors
Client: Sweeto Burrito
Agency: AdFire Creative
Writer/Producer/Voice: Matt Hill
RADIO; Self-Promotion
Title: 90-Year Anniversary
Client: KID News Radio
Agency: Rich Broadcasting
Producer: Neal Larson
Producer: Julie Mason
ELEMENTS OF ADVERTISING
ELEMENTS OF ADVERTISING; Animation or Special Effects
Title: Natasha's Poem
Client: Second Harvest Food Bank
Agency: Duft Watterson
Creative Director: Ward Duft
Associate Creative Director: Tony Hart
Illustrator/Animator: Doug Gneiting
Account Executive: Jamie Donley
ELEMENTS OF ADVERTISING; Cinematography
Title: Idaho Cattle
Client: Silver Spring Ranch
Agency: Idaho Studio
Concept: Dustin Begovich
Creative Director: Dustin Begovich
Content Strategist: Dustin Begovich
Videographer: Dustin Begovich
ELEMENTS OF ADVERTISING; Sound, Music only, Music with lyrics, or Sound design
Title: Fundraising Trailer
Client: Curse of the Ninth (Feature)
Agency: Dave Earnest Audio
Composer/Sound Design/Engineer/Mixer: Dave Earnest Audio
Screenwriter: Brian King
Script Writer/Director: Doug Copsey
Graphic Artist: Karen Madura
Editor: Aldis Garsvo
DIGITAL ADVERTISING
DIGITAL ADVERTISING; Social Media, B-to-B or Consumer
Title: Hands
Client: Tsheets by Intuit
Agency: Stoltz Marketing Group
Art Director: Marcus Halsam
Copy Writer: Kate Holgate
Account Executive: Jaime Ekman
Videographer: Bill Doty
DIGITAL ADVERTISING; Social Media, Campaign
Title: Social
Client: Western Idaho Fair
Agency: CLM
DIGITAL ADVERTISING; Webisodes
Title: The Nature of Homebuying
Client: Idaho Housing and Finance Association
Agency: Stoltz Marketing Group
DIGITAL ADVERTISING; Internet Commercials
Title: DRIVE
Client: Corporate Spending Innovations
Agency: Front Runner Films
Creative Director: Tyler Nimmons
Producer: Gavin Boyd
DIGITAL ADVERTISING; Branded Content
Title: St. Luke's Bariatrics videos (series)
Client: St. Luke's Health System
Agency: SOVRN
Creative Direction: Joe Rice
Director / Editor: Steve Veals
Director of Photography: Chris Beaudoin
Videographer: Chris Phillips
Producer: Nicole Keisel
Project Manager: Kirsten Teegarden
PUBLIC RELATIONS
PUBLIC RELATIONS; Branded Content
Title: Go for the Gold Campaign
Client: Idaho Lottery
Agency: Idaho Lottery
Graphic Designer: Mitchell+Palmer
Creative Director: Tonya Bloedel
Copy Writer: David Workman
AD INDUSTRY SELF-PRomotion
AD INDUSTRY SELF-PROMOTION; Digital
Title: Agency Reel
Client: DaviesMoore
Agency: DaviesMoore
Strategy & Creative: Kelly Knopp
Strategy & Creative: Jodi Sali
Video Production: Jodi Sali
PUBLIC SERVICE
PUBLIC SERVICE; Television
Title: ITD Work Zone Safety - Family Vacation
Client: Idaho Transportation Dept.
Agency: SOVRN
Creative Director: Brian Cottier
Director of Photography / Editor: Chris Beaudoin
Videographer: Chris Phillips
Drone: Steve Veals
Project Manager: Bill Kotowski
PUBLIC SERVICE; Audio/Visual
Title: Live United
Client: Twin County United Way
Agency: Northwest Media
Photographer/Editor: Steven Reed
PUBLIC SERVICE; Campaign
Title: Benefits TV Campaign
Client: Idaho Lottery
Agency: Mitchell+Palmer
Creative Director/Copywriter: Joe Quatrone
Producer: Andy Petersen
Account Manager: Morgan Lord
Project Manager: Jenni McConnell
Production Company: Namesake
Director: Ashkan Memarian
COMPLETE CAMPAIGNS
COMPLETE CAMPAIGNS; Local, Consumer
Title: Buck the Quo
Client: J.A. and Kathryn Albertson Family Foundation
Agency: Drake Cooper
Executive Creative Director: Jennie Myers
Account Director: Jess Carter
Story Director: Sean Young
Art Director: Cale Cathey
Content Writer: Chris Watts
Project Manager: Mattie Stanford
Ad Ops Program Manager: Elisia Schrauth
Media Buyer: Dallas Crum
Production Assistant: David St. John
Media Planner: Nikki Reynolds
Media Buyer: Liesle Doggett
Creation Director: Steve Norell
CITATIONS
Here’s looking at you, kid.
Citations are awards given for a single aspect of a larger piece of work. These are the elements that the judges could not take their eyes off — and those which rose above the advertisements in which they were born.
TELEVISION; Citation for Sound Design
Title: Cash Blast
Client: Idaho Lottery
Agency: Mitchell+Palmer
Creative Director: Joe Quatrone and Tom Donahoe
Copywriter: Tom Donahoe
Producer: Andy Petersen
Account Director: Morgan Lord
Project Manager: Jenni McConnell
Production Company: NxNW
Director: Jeff Noble
TELEVISION; Citation for Video Editing
Title: What Powers Us All
Client: Idaho Power
Agency: HMH Agency
Creative/Art Director: Shawn Kelley
Copywriter: Kathy Valenti
Account Supervisor: Cindi Elsom
Project Manager: Julie Ditter
Production Company/Editorial: North by Northwest
Producer: Randy Kron
Director: Jeff Noble
Music: Harlan Wolff
ELEMENTS OF ADVERTISING; Citation for Video Editing & Choreography
Title: Benefits - Improvements in Sync
Client: Idaho Lottery
Agency: Idaho Lottery
Copy Writer: Mitchell+Palmer
Production Studio: Saint Cloud
Concept: Mitchell+Palmer
Creative Director: Sherie Moody-St.Clair
DIGITAL ADVERTISING; Citation for Copywriting
Title: Extra Sauce
Client: Pioneer FCU
Agency: CLM
DIGITAL ADVERTISING; Citation for Motion Graphics
Title: St. Luke's Virtual Care Center
Client: St. Luke's Health System
Agency: SOVRN
Video + Motion: Chris Beaudoin
Videographer: Chris Phillips
Producer: Nicole Keisel
Project Manager: Kirsten Teegarden
DIGITAL ADVERTISING; Citation for Motion Graphics
Title: Full Cycle Fragrance - Video
Client: Scentsy, Inc.
Agency: Scentsy Creative Team
DIGITAL ADVERTISING; Citation for Cinematography
Title: Branding Video
Client: Millenkamp Cattle
Agency: DaviesMoore
Strategy: Carolyn Lodge
Director: Edward Moore
Director: Kelly Knopp
Art Director: Kelly Knopp
Script: Jodi Sali
Script: Kelly Knopp
Production: Jessica Moon
Production Partner: NxNW
Photography Partner: Dave Meadows
DIGITAL ADVERTISING; Citation for Cinematography
Title: Teff
Client: The Teff Company
Agency: Idaho Studio
Concept: Dustin Begovich
Content Strategist: Dustin Begovich
Videographer: Dustin Begovich
Creative Director: Dustin Begovich
POTPOURRI; Citation for Illustration
Title: "Empower Hour" Energy Efficiency Campaign, TV
Client: Idaho Power
Agency: DaviesMoore
Strategy: Megan Roberto
Creative Direction: Mel Mansfield
Art Direction: Kelly Knopp
Illustration: Kelly Knopp
Copywriting: Danielle Hannan
COMPLETE CAMPAIGNS; Citation for Copywriting
Title: Primary Health
Client: Primary Health
Agency: Stoltz Marketing Group
COMPLETE CAMPAIGNS; Citation for Copywriting
Title: Authentic Idaho
Client: Southern Idaho Tourism
Agency: Carew Co.
Creative Director: Paul Carew
Art Director: Shailey Sievers, Thomas Walsh
Graphic Designer: Shailey Sievers
Videographer: Travis Swartz, Jake Hixon
Programmer: Brian Detweiler
Congratulations, winners! The 2019 Rockies Award Show was a breezy thrill. Thank you to all who participated in the competition and to those who attended the gala at Jackson’s Jet Center. We look forward to seeing you again next year.